https://files.peakd.com/file/peakd-hive/collinz/23tvkkxCd493fHijcd3yoTVgot4ZWJgFmpSF6fCwhk4WdR6tCR16Sg22UDGwt9GgVhmK3.jpg

This year has truly been memorable, filled with numerous activities both on-chain and off-chain. Those of us in the world of Hive recall it as one that ushered us into the third year of innovation. Throughout this 3 years, we've witnessed many developments that have propelled us into the vibrant community we are today.Engaging in projects that change lives and witnessing their impact, I take great pride in being part of the decentralized world of Hive. Among the many activities that took place and captured in post, I'd like to highlight the [Blockchain Expo Chronicles in Amsterdam](https://hive.blog/hive-176874/@mcsamm/blockchain-expo-chronicles-2023) by @mcsamm. The post shared about TechEx Expo event which @mcsamm showcased Hive's social impacts in Africa, particularly Ghana. It was a commendable efforts by the Hive community to participate in the TechEx expo; a global event where businesses and individuals with cutting-edge innovations, insights, and expertise, all gather to share their in-depth knowledge, network, and promote their innovations. https://files.peakd.com/file/peakd-hive/collinz/Eou8j4Jk3FhDvVjq7fsbHSFoA6EKb38sUUGAHLurMj6xGzpTsRHn6rv3TFu9YJKiouC.jpg Having experienced this event firsthand in London [TechEx Global - UK](https://hive.blog/hive-176874/@collinz/my-first-experience-at-techex-global-uk-representing-hive) , I acknowledge it as a great event; one that effectively helps in showcasing businesses, their innovations and their brands to a number of personalities worldwide. I believe that growing the Hive's value ultimately hinges on effective marketing, which attracts potential investors, developers, and users. Thus events like this are always crucial. Most presentations at the TechEx Global conference centered on concepts within the tech space, but Hive's presentation uniquely showcased the real-world application of blockchain technology. By highlighting the social initiatives that empowered various communities, Hive distinguished itself as a revolutionary blockchain. I was particularly impressed by @mcsamm's representation of the Hive blockchain. https://files.peakd.com/file/peakd-hive/collinz/23y8uxWMPGqt6NvybSKA229jZ8wG7nQnxuKkE2vEmFMVutbpVc8gjQJ9JdVVzoTsksJMB.jpg I acknowledge the great teamwork displayed by the Hive representatives in Amsterdam in making the conference nice time. I do appreciate the team's initiative in designing and branding of the Hive Coffee Bar which attracted individuals that wanted an insightful conversations with team thereby serving as a hub for networking. Such endeavors are crucial and should be consistently pursued while we work towards mainstream adoption. https://files.peakd.com/file/peakd-hive/collinz/EpXHbbj8QKQ85S36WtbBFDVncbscJwmBCsf3e6QTfbKRzFPEwUq5wvs9iiZBLWmYEEc.jpg https://files.peakd.com/file/peakd-hive/collinz/23y8x2bYKvi1Lx6Rx7S3RxiWNEp6UTTLE9d4fMSkBHAS55UamPem6GEpBapUp5uXjjD3W.jpg https://files.peakd.com/file/peakd-hive/collinz/23vhyik44Hvhmc5Q61959D3wuhPrbRnxDuMxfEvzMtFRdryTdHLEvkjVefyonjFRczeW7.jpg This is one of the many events that I recommend Hive continues to engage with in the coming year to share its achievements and potentials with the world. I believe mainstreaming Hive largely depends on how far we are willing to go to effectively market, taking advantage of platforms that can provide insights about the Hive blockchain and ecosystem.

Images credit go to @mcsamm

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