I get what you're saying, and it's insightful, and your comparing bodybuilding to video games does get at the psychology of how many of these people think inwardly, it just becomes an obsession, they wanna get to the next level, define that specific muscle, etc. I myself lift and my brother participates in bodybuilding competitions.
My issues aren't with them per se. I believe in Chomsky's "consent is manufactured", applied widely. Whether women like unnatural bodies, or unnaturally intelligent brains, is all up to the media, very little is up to the women themselves. My concern is with brainwashing in society, disguised as individual choice.
I do think for example that women chose the nerd over and over again in the past. In a more primal state, Bill Gates (because of all his wealth) would own a harem of wives and gaggles of children. The bodybuilder, on the other hand, wouldn't get far in those areas. In fact, their using steroids means they're already on the nerd's path, who'll just discover a scientific way to look shredded without all the hard work and waste of time. Bodybuilding, in a way, has already been made obsolete by the nerd's way of doing things.
RE: Are women attracted by muscular male bodies? (Part 1.5 of 2)