What is Voting Weight?

It's been a month since I have joined Steemit. I learned a lot about it,but there is still a lot to learn.

What is Voting Weight?
I can't understand what is voting weight. I see people with less steem power but high voting weight their upvotes are worth more.

Like i have 27.853 steem power
And voting weight of 27.611

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**" But sometimes i see people with less steem power but high Voting Weight,votes are worth more ***

Like this guy has only 23.94 steem power but 16,201 voting power,his vote is worth $2 where my upvote is worth only $0.01

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So how to increase my voting weight

If anyone know anything about it please do comment
Thank you

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