**Kraft Miracle Whip introduced to the market year 1933 at the Chicago World Fair. People address it as "Dressing" rather than "Mayonnaise".** > What?? Though all my life I consider it Mayo! Well, surprise surprise! It isn't a Mayo. ![](https://steemitimages.com/DQmV9Ge6SqCV7kBXasJeTYznMfobmoHK837uaYAqm9hB15m/image.png) [Image source](http://www.freestufffinder.com/wp-content/uploads/2014/05/kraft-mayo-walgreens.jpg) # For a food to be considered as "Mayonnaise", it has to have 65% vegetable oil by weight. Kraft confirmed that its oil content is lower to meet the standard. Confirmation was made while still keeping Kraft Miracle Whip's exact oil content a secret. So, it is not a mayo! **Though it contains Mayo's key ingredients such as eggs, soybean oil, vinegar and water.** > It is still isn't a Mayo!

- **They differ in taste.** Miracle Whip has a sweet, spicy flavor that majority prefers. ## How does Kraft Miracle win the crowd's heart? It has something to do with the history.

- **They differ in price.** During the depression, Kraft Miracle Whip's alluring cheap price made people afford the said as an alternative to highfalutin Mayo. ![](https://steemitimages.com/DQmRG76xipPoTQ6hAyq1zFjQF9b9p3eizUo44pyCUidAavc/image.png) [Image source](https://i1017.photobucket.com/albums/af298/passfamily/passfamily026/easy-banana-bread-ingredients_zps6b608bd1.jpg) Came to a point where Kraft Miracle Whip was even used for baking to replace the expensive oil and fresh eggs. The very first recipe developed during World War II > When everything else is scars! ### Miracle Whip as one of the recipe has been in the list of most requested baking recipe over the past 75 years. Make and bake for 40 minutes! **INGREDIENTS** 1 cup Miracle whip (salad dressing not mayonnaise!!) 1/2 cup Baking cocoa 2 tsp Vanilla 1 tsp Baking powder 1 tsp Baking soda 4 oz Squares unsweetened chocolate 1 cup Granulated sugar 2 dashes of Salt 5 cup Powdered sugar 2 1/4 cup Cake flour ![](https://steemitimages.com/DQmZA5cXjwQediLra53E4uq7xTDa2TwerFBnUfEjiLdrz6j/image.png) [Image source](https://www.google.com.ph/search?biw=1185&bih=638&tbs=imgo%3A1%2Cisz%3Al&tbm=isch&sa=1&ei=fWtuWujHFoKY8QW2yLOoCw&q=miracle+whip+cake+recipe&oq=miracle+whip+cake+&gs_l=psy-ab.1.1.0i30k1j0i24k1l5.884341.885777.0.888037.9.5.3.1.1.0.91.365.5.5.0....0...1c.1.64.psy-ab..0.9.391...0j0i67k1.0.4atK9KLM7pU) Ask me in the comment section below for the baking procedure. :) #### Fast forward to present date, they both costs about the same amount per ounce as real mayonnaise. ![](https://steemitimages.com/DQmXoYfUN9mfrw5iBuyWNDkGtrM58rxkyvoFztBQzYwyF1M/image.png) [Image source](http://pennypinchinpaul.com/wp-content/uploads/2017/02/Capture-2.png) ##### And it is still the grocery industry's top 20-selling brand at the time being according to Kraft. ![](https://steemitimages.com/DQmfD2C8qWJ7JQGkBgpezZFzm1s6W6APTgCQ8FdAziG9Yrw/image.png) [Image source](http://1.bp.blogspot.com/-liuzzX_kTOA/VJh-IWGIDfI/AAAAAAAAMYU/9L_13EHVSm0/s1600/WALMART-KRAFT-MIRACLE-WHIP-DRESSING-RECIPE-001.jpg)

Hope you find joy reading! Thank you very much! ![](https://steemitimages.com/DQmcFiESucdSS97k4Jys3A4tapYs56tanZoPmuunwaTgLuk/image.png)

foodtaster